SOCIAL MEDIA

Thursday, January 30, 2014

What do you do when it is slow??

When it is slow at your studio or home business, what do you do?

Do you go to lunch everyday with friends?
Catch up on the TV you missed during the Christmas Rush?
Twiddle your thumbs?
Do you wonder how other photographers stay busy year round?

Well, after 22 years in this business, I have NEVER figured out how to get portrait sessions in the door during the months of January and February. I have run every special known to man and it JUST DOESN'T WORK!!! So instead of fighting the inevitable, I give myself many projects to do. My list is a MILE long and I am as busy now as I was during the Christmas rush. Only this is a different kind of busy.

The Top 10 Things I DO when it is slow is listed in the above graphic. One of the things on my list, is to make a better effort to keep this blogsite up to date. As I am a working photographer who teaches on the side, this site always tends to fall to the wayside when things are busy. So now I have said it and I guess I need to make it happen.

So, instead of wondering what you are going to do today.....MAKE A LIST!!!
Every day work on ticking things off that list. Some of these "projects" may take an hour, and some of them a week or more. The thing is, if you don't write it down and hold yourself accountable, it will NOT happen.

I want 2014 to be a VERY PROFITABLE year for me! I have three BOYS to feed. I have to pay for their basketball, new shoes every month it seems and OMG....COLLEGE! Trey and I make a LIVING doing photography and we HAVE to be profitable or else we may be living out of our car! We want YOU to be profitable too!

If you need help organizing your thoughts, or you don't even know where to start, consider purchasing our CONSULTING SERVICES. As much as I would love to take every photographer's call or email asking my advice on all of the issues they are having, I can not do this for free. My time is valuable, as is yours. This is a wise investment of your time. One on One with either Trey or Myself.
We are currently having a special *Buy 2 hours of consulting and get 1 free*

Check out the details about our CONSULTING SERVICES.

So, go get a sheet of paper and make a list of ALL the things you need to do. Then take the TOP 10 things that you think are MOST IMPORTANT to the success of your business. Prioritize those and get to work!

Here is to a HUGELY SUCCESSFUL 2014!
Tuesday, February 14, 2012

What to do during the "slow" time?

So, it's February
My calendar is....well, fairly empty.
Yet, everyday is like a race to see how much I can do before the 5:00 "bell" rings.

Let me tell you what I am NOT doing.
*spending time on facebook "stalking" other photographers pages
*sulking that I am not busy enough
*taking time off for "personal growth"
etc, etc, etc

I look forward to January and February so much!
This is my time to gather my thoughts about the future and MARKET like a MAD woman!

In January, my brain was in March. Right now, my brain is in April and May.
We have decided after many years of trying...nobody wants to have their portrait made in January or February. It is simple. So we stopped trying. NOW, we are looking ahead to the time when our clients and potential clients are mentally ready to have portraits made.
Easter, Bluebonnets (or whatever spring wildflowers you might have) and
Senior portraits are getting ready to hit us pretty hard. YAY!!
 I am ready to pick up my camera again and get to making some money!

So then Spring hits us and BAM! we have no time to market for the summer.
It is a vicious cycle!
So as soon as all of my marketing materials are prepared for the spring, I am moving on to the summer.
I usually spend about 2-3 days designing all of the marketing pieces for Spring and Summer
and then they are ready to go.

You know what they say....
People who don't market are....
BROKE!!!!

So, if you are the one who has been on facebook for 2 hours now....GET OFF!
And get to the business of making money!
You may have this fabulous idea, but if no one knows about it....
Ok, ok, you get the hint!
Check back or Follow the Blog
as we go deeper into some fabulous
Marketing ideas.
Monday, January 23, 2012

Welcome!

Welcome to Inspired Workshops! We are thrilled that you have taken a few moments to check out what we have to say as we share our passion for the profession of photography.
You will find current seminars, products and ideas that encourage all who share a love of photography!
Trey and I are constantly trying to create a better experience for our clients through beautiful photography, quality products and unsurpassed customer service. Join us in the quest to educate the world about the ART of Photography!